The Discovery Expeditions Pro brand, part of the Discovery Channel global network, wanted to build awareness of the brand and it’s brand Ambassadors across the Discovery network. So they commissioned two broadcast commercial idents to top and tail all Discovery adventure themed programming through spring 2019.

We worked with Discovery to create a set of short adverts and stills to capture the spirit of Discovery Adventures from the perspective of their brand ambassadors. We chose two dynamic and adventurous locations - an iconic climb in Dartmoor and an ocean cliff jump on the UK’s south coast. 

In each ident we filmed the Discovery Ambassadors as they worked together to capture one amazing and explosive moment in the wild. It was shot from the perspective of a behind the scenes shoot, so we featured the crew and film making process to convey the energy and excitement of a typical Discovery Channel shoot. 

https://www.discoveryadventures.com/be-inspired